Bangkok, 9 September 2015 – Audio specialist Sennheiser Electronic Asia (“Sennheiser Asia”), has announced the appointment of InterPlay Group as its gaming product distributor in Thailand. InterPlay is a Thai company with more than 20 years of experience in the local gaming sector and a distribution network of over 800 physical and electronic retailers. This new partnership aims to drive more awareness and interest in Sennheiser’s gaming portfolio to the growing community of casual and professional gamers in Thailand.
Mr. Mana Lertmingchaimongkol, Chief Executive Officer of InterPlay Group said, “We are very excited to become the new distributor of Sennheiser’s high quality gaming products, which are considered one of the best in Thailand and around the world. We believe our partnership with Sennheiser will impact the Thai gaming community positively in the long term.”
“Sennheiser has always been focused on audio excellence and this applies to all our product categories, including the gaming segment. Our high-quality, good sounding and robust gaming headsets are designed to elevate gaming experience to a new level. Thailand has a very high potential for greater Sennheiser growth and we are excited to commence our partnership with InterPlay to better meet the needs of our Thai consumers,” said Mr. Ng Chee Soon, President & Managing Director at Sennheiser Asia.
The InterPlay group will be distributing Sennheiser’s wide range of gaming headsets which include the latest GAME ONE and GAME ZERO models. The products will be retailed at selected InterPlay retail channels.
The list of Sennheiser gaming products distributed by the InterPlay Group is as follows:
- GAME ONE
- GAME ZERO
- PC 310
- PC 320
- PC 323D
- PC 333D
- PC 363D
- PC 300 GAME
Audio specialist Sennheiser is one of the world’s leading manufacturers of headphones, microphones and wireless transmission systems. Based in Wedemark near Hanover, Germany, Sennheiser operates its own production facilities in Germany, Ireland and the USA and is active in more than 50 countries. With 18 sales subsidiaries and long-established trading partners, the company supplies innovative products and cutting-edge audio solutions that are optimally tailored to its customers’ needs. Sennheiser is a family owned company that was founded in 1945 and which today has 2,700 employees around the world that share a passion for audio technology. Since 2013, Sennheiser has been managed by Daniel Sennheiser and Dr. Andreas Sennheiser, the third generation of the family to run the company. In 2014, the Sennheiser Group had sales totalling €635 million.
Sennheiser Electronic Asia is fully owned by Sennheiser electronic GmbH & Co. in Germany, Sennheiser Asia was formed in 1992. It oversees activities with distributors in Southeast Asia, South Korea, and the India sub continental markets.