YouGov released the 2015 Best Brand Ranking for Thailand! Facebook is ranked No.1!
YouGov, as a global leading polling and research firm, has just published the 2015 Best Brand Ranking for Thailand based on YouGov BrandIndex data. Facebook is ranked top with the highest buzz score of 59.8 in 2015, while Line and YouTube are ranked second and third!
Thailand: Top Buzz Rankings
And here are the top buzz rankings by industry category in Thailand:
- Automotive – Toyota is the highest ranked brand in this category!
- eCommerce and mCommerce – Lazada is the highest ranked brand in this category!
- Financial Institutions –TMB is the highest ranked brand in this category!
- Internet – Facebook is the highest ranked brand in this category!
- Mobile Devices – Apple iPhone is the highest ranked brand in this category!
- Dining: QSR & Casual –KFC is the highest ranked brand in this category!
- Retail: Fashion – Nike is the highest ranked brand in this category!
YouGov’s BrandIndex is a daily measure of brand perception among the public, tracking many brands across multiple sectors simultaneously. Every six month, we consolidate our data and publish the Best Brand Ranking across the globe. The 2015 Rankings compare BrandIndex Buzz scores for over 250 brands in Thailand, to reveal the brands with the most positive noise in the year. Thailand is a recent new addition to BrandIndex, tracking brands since January of 2015, and these pages include 2015 rankings data only.
To see the detailed methodology, or to see the Best Brand Ranking in other countries / regions, visit our BrandIndex website: http://www.brandindex.com/ranking/2015-annual
Should you have any further enquiry on the ranking, please feel free to contact me further.
YouGov is an independent, publicly listed global insights agency. We are one of the most recognised and quoted names in research across UK, Europe and North America – and we are expanding quickly throughout Asia Pacific. We help businesses grow by providing a real-time picture of consumer perception and behavior, enabling our clients to make decisions that are both fast and informed. YouGov provides simple, timely and cost effective consumer market research solutions. Our signature products includes BrandIndex – the daily brand perception tracker; Profiles – our segmentation and media planning platform; and Omnibus – is the fastest and most cost effective way to obtain trusted consumer opinion from a representative online sample.